Glossary term
What is ROAS?
In Apex Flow Academy, "ROAS" means: Return on ad spend: the sales value that came from ads divided by the money spent on them. It counts sales, not profit. It is taught in Digital Marketing With AI: Get Customers Online. Related terms include Cost per acquisition (CPA), Break-even, Conversion rate and Negative keyword.
- 1 course teaches it
- plain-word definition
The facts
What is ROAS?
Return on ad spend: the sales value that came from ads divided by the money spent on them. It counts sales, not profit.
Where is ROAS taught?
ROAS is defined in Digital Marketing With AI: Get Customers Online.
Which lessons cover ROAS?
These lessons name it in their title or objectives:
- Digital Marketing With AI: Get Customers Online, lesson 5.4: Read Results and Decide
Which terms are related to ROAS?
Next to ROAS in the course glossaries: Cost per acquisition (CPA), Break-even, Conversion rate, Negative keyword, Cost per click (CPC), Attribution, Click-through rate (CTR) and Engagement rate.
Cost per acquisition (CPA)Break-evenConversion rateNegative keywordCost per click (CPC)AttributionClick-through rate (CTR)Engagement rate
The hard questions, answered straight
Bold questions people really ask. Each answer comes from the course data or a settled Academy fact.
Do I need experience before I learn ROAS?
It depends on the course. Each course that teaches it lists its own prerequisites, and all are listed at beginner level:
- Digital Marketing With AI: Get Customers Online: You can use a web browser, copy and paste text, and save a document.